Abou Shakra Essay

Q 01 Describe Abou Shakra in terms of the repute it provides for node. Ans Abou Shakra has managed to maintain its own identity operator by having satisfied customer everyplace the years. It was only possible as it followed rough value since its inception to uphold its on-key identity as a eatery. These values are as follow return As a new restaurant when it started, it had to compete with the whole market as there was not many contrastive cuisines available like now. So the hawkish market necessitate that Abou Shakra had to offer something that would sacrifice him some advantage over the former(a) competitors. This advantage turned out to be the greatest customer value offered by Abou Shakra, which was not offered by the majority of his customers. discover more Defining research chore and setting objectives EssayPersistent localize on Customer This restaurant move over maintain the persistent focus on customer well-being and satisfaction and that had earlier been th e key factor to their success. This customer found marketing has been proved as the rightly track for their successive triumphs they contrive reached so far. Philosophy Since its beginning, Abou Shakra has placed importance on its elegant dishes, prepared them with passions and provided a memorable experience to their guests. Abou Shakra has been following this philosophy invariably since its establishment. This philosophy has brought in some another(prenominal) values n different ways. much(prenominal) as Abou Shakra has always ensured that its supplies are provided daily and they are preserved with appropriate standard. They have their own farms for meats and vegetables so that they can shell product in the market. Over the years, it has unplowed its menu as simple as possible. Following no complexities has allowed it provide the beat food so far. It has also maintained a hygiene environment for its customers so that they can feel like home. Their outflank feature would be their well proficient employee wing that that ensure the utmost customer satisfaction.Q 02 Do you think Abou Shakra should develop a high-growth st straygy? Why or why not? Ans No, I usurpt think Abou Shakra should develop a high growth strategy. Abou Shakra has successfully managed to perk up good amount of profit over the years by following its animated strategy. This strategy has ensured its high efficiency rate all the way from its beginning. The reason crapper this successful strategy 1) Outstanding divine service of process From its day star, Abou Shakra has emphasized on one thing only and that is customersatisfaction. through its amazing services, this restaurant has managed to satisfy virtually all the customers it attends every year. Elegant dishes, palsy-walsy employees and hygiene environment have helped it to secure its peak.2) Correct Locations Though it was first open in 1947, it only has 12 exits in Egypt including 2 international branches. This wa y of choosing reconcile locations for the food lovers proves to be one of the dress hat strategic ways it has followed. But these conglomerate locations didnt come out as a hectic way of managing as Abou Shakra has always ensured its fresh deliveries to its each outlet.3) upstart Ingredients Fresh ingredients also helped it to maintain the touch interest in all outlets. They neer compromised with any of its ingredients veritable(a) it was their overseas outlet which has proved as one of the go around way to ensure satisfied customer.4) pitiful budget on Advertisement As Abou Shakra believes that satisfied customer is the best publicizing tool, they always tend to reduces expenses instead of outlay a large amount of money. They even try to spend that money on increasing the quality of the food and service provided.